Social Media Club Louisville

Articles by Brendan Jackson


Feb 17

10 SEO Tips For Communications & PR Professionals Presentation

As promised, here’s the presentation from Tuesday night’s Social Media Club Louisville event with Lee Odden of TopRank Online Marketing. Enjoy!


Nov 28

Job Posting: NarrowCast Group Inside Sales Manager

A friend of ours at IT Business Edge passed on a job posting to see if we might circulate it to the Social Media Club Louisville group. While we’ve never posted job openings on the blog, to my recollection, in the spirit of making sure we can all fight through the economy, I figured why not? If you have a posting, email it to us at news - at - smclouisville.org. We’ll try to post it in a timely fashion. However, please do make sure it is relevant to the social media, technology, marketing or PR industries.

Inside Sales Manager

NarrowCast Group is a business-to-business electronic publisher. Their initial product offering is IT Business Edge, www.itbusinessedge.com, targeting technology decision makers.

Responsibilities:

  • Reporting to the VP Sales, the Inside Sales Manager is responsible for hiring, managing, coaching, evaluating, and training a team of account executives. Keeps the team informed about: 1) the business and business strategy 2) the market and competitors 3) the company and team goals and objectives 4) company policies and practices 5) additional assignments and accountabilities 6) any business or company information to be disseminated via the management chain.
  • Designs and develops strategic initiatives to generate new customers and to retain and grow existing business.  Utilizes direct marketing including web and email based programs, direct mail, and telephone.
  • Assists in the development of lead generation and advertising proposals for advertising prospects.
  • Drives revenue through lead generation and advertising programs to meet monthly/quarterly/annual revenue targets. Brainstorms with team and company leadership on ideas and ways to garner prospects and business.
  • Monitors and reports sales metrics to team and leadership.
  • Communicates market intelligence and feedback to team members and leadership.
  • Manages the sales administration process.
  • Develops, maintains and manages individual territories via Salesforce.com.

Skills:

  • Strong leadership, management and motivational skills.
  • Strong organizational skills and the ability to effectively manage details.
  • Ability to effectively communicate with team members, company leadership and customers, both verbally and in writing.
  • Ability to drive e-marketing campaigns.
  • Telemarketing skills.
  • Ability to analyze customer needs and to create and execute initiatives to meet those needs.
  • Excellent analytical and problem solving skills,
  • Strong interpersonal and relationship building skills.

Experience:

  • 1-3 years experience in inside sales management.
  • Proven successful track record of managing inside sales.
  • Online advertising experience a plus.

Education:

Bachelor’s degree or equivalent training and experience.

Please send resumes to:

barbarajford@barbarajford.net


Oct 20

Live Stream For SMC Louisville’s October Gathering

If all goes well, you’ll be able to see Jay Garmon’s presentation tonight right here, live thanks to our friends at Periscope Web Video. Enjoy!

Live Broadcast - October 20th, 7pm - 8pm

Stream provided by Periscope Web Video

If you do not see the stream or player appear, visit the Periscope Web Video version.


Aug 28

Your Social Media Brand Topic For September

The Social Media Club Louisville and the Young Professionals Association of Louisville (YPAL) are pleased to join forces to present, “Your Social Media Brand,” a look at personal branding and reputation management in the age of social media and social networking. Learn what Facebook, LinkedIn, Twitter and more can do to help or harm your professional image, what companies are doing to qualify candidates based on their social networking activity and how you can be smart and build a credible personal brand online.

The event will be held from 6:30 p.m. until 8:30 p.m., Tuesday, Sept. 15, 2009 at the Louisville Visual Art Association at the Water Tower at 3005 River Road in Louisville. Appetizers and a cash bar will be available. The discussion will be led by SMC Louisville president Jason Falls.

The event is free and open to the public. YPAL is asking participants to bring five canned goods to the event to help them in their 10K Food Drive Challenge. (Learn more at http://www.ypal.org).

Please RSVP for Your Social Media Brand below to help us plan for seating and food.

Events